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How to Shorten Your Sales Cycle and Avoid Wasting Time

Both Sides of the Table

We will have to build (or buy) technology in this area.” The thing is … what I see many sales execs do is burn up countless hours on mid-level campaigns that get torpedoed when the go up the organization due to lack of budget, a desire to own that core IP or other more pressing organization priorities.

Sales 375
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How to Make Sure Professional Services Don’t Take Over Your Software Company

Both Sides of the Table

In the Ad Tech world PS revenue often means providing “media services” as a value-add to using your product. Importantly, make sure that you retain IP rights to your custom work which needs to be part of the engagement contract. At a minimum co-ownership of the IP. rollout support. integration with other systems.

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In a Strong Wind Even Turkeys Can Fly

Both Sides of the Table

Investment in training, adherence to process, global knowledge sharing systems, quality control / partner reviews and campus recruitment programs that attracted the right talent. The size of magazines seems to be expanding, marketing seems to be up and the number of tech announcements per day is dizzying.

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Interview with Andrew Schydlowsky, TrackStreet: Brand Protection Using AI

socalTECH

We're here to help them solve the problem of compliance and retail policy enforcement, and to understand what people are saying about their products next to their buy buttons, what kind of reviews they are getting, and to understand other things that influence sales. We provide analytics on the velocity of sales across their channels.

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Roping in the Legal Eagles

InfoChachkie

Yet, despite his exceptional courtroom theatrics, you would be foolhardy to hire good old Johnnie to review your software cross-licensing agreement. Once you draft the straightforward text, sans the legal mumbo-jumbo, ask your lawyer to review the text to ensure your layman descriptions do not result in an unintended interpretation.