Both Sides of the Table

DECEMBER 11, 2022

I started my first company in 1999 and was admittedly swept up in all of this: Magazine covers, fancy conferences, artificial valuations and easy money. In those years I learned to properly build product, price products, sell products and serve customers. Starting in 2009 I began writing checks consistently, year-in and year-out.

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Both Sides of the Table

JULY 19, 2015

I’ve tried over the years to write many times about the realism of the downsides of being an entrepreneur because there is a complete cognitive dissidence between what you read about yourself in the press and what you feel internally about where you’re at in the journey. Advisors / Coaches / Mentors.

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Both Sides of the Table

OCTOBER 8, 2014

And while none has yet had the lasting power of the much bigger NorCal successes I imagine his next moves will continue to be closely watched by those in the know and the countless younger LA entrepreneurs who count Rosenblatt as a mentor may leave an even more lasting impact. Stuff you may not know about LA?

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SoCal CTO

SEPTEMBER 8, 2010

Pricing models, the freemium myth and why you may not be charging enough for your product - Seth Levine's VC Adventure , August 12, 2010 I’ve been pulled into a number of product and pricing meetings recently (for reasons unknown I’ve become the Foundry pricing and productization guy). clearly didn’t cause this.” How it happens.

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