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YP Launches New Organic SEO Service

socalTECH

According to YP, the new product will help local businesses earn top rankings in their organic search results. YP said the new product provides local businesses with a mobile responsive, content-rich website, supported by a full range of SEO services designed to improve rankings on Google and other search engines.

SEO 133
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I believe that many social networks confused this idea. Early evidence is good.