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Startup Professionals Musings
MAY 12, 2021
If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. Getting customer attention often takes more innovation today than solving the tough technical problems.
Both Sides of the Table
JULY 23, 2013
I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. It is simply the most important way to proactively control your career development and how the market perceives you.
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Startup Professionals Musings
SEPTEMBER 12, 2010
The most successful entrepreneurs are those with multiple real-life experiences, who have personal exposure to markets where opportunities are being left on the table. " Study entrepreneurship, but major in something else. Take advantage of inside and outside advisers at school. Business networking is key.
Both Sides of the Table
OCTOBER 5, 2014
But as I rose in my career (and post MBA) I moved into a role in which I was to advise board-level executives on topics where I was expected to rapidly become an expert. Some areas were easy because they were technical and the answer was knowable or estimate-able. We are their sparring partners, their sounding boards. It is unknowable.
Tech Zulu Event
JULY 28, 2012
From visualization to conception, and actually taking the product to market, a company usually takes about 1-2 years to create. There were a few hours of just networking and playing an ice breaking game to get to know people. I was only able to create a team with non-technical business people and a designer. Pivot, Pivot, Pivot!
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