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Why We’re Looking to Fund Stuff With More Meaning

Both Sides of the Table

There were many moments in each space when pioneers were funding startups and the press hadn’t written much about them and if you were a typical investor you were still funding the last trend while some VCs were trailblazing into new categories. So if you add people like me the target market is tens of millions.

Funding 362
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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

I’ve recently had a chance to reconnect with Eric David Greenspan ( LinkedIn , Twitter ) He’s the CEO of Make It Work a high quality, personal, high touch technology service provider for homes and small businesses. I like to book my own travel, so I might be on Expedia or on an airplane. A great opportunity for more visible networking.

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Making the Internet Smarter at Helping Us

Both Sides of the Table

Years ago we had been to the Ritz Carlton nearby and we were saved by Trip Advisor because a commenter had mentioned that one of the wings was under renovation so we were able to book the right side of the hotel. Sure, I’d like to know what my Facebook friends think about the wine, books, films, hotels, airlines, etc.

Help 309
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Interview with Wade Eyerly, SurfAir

socalTECH

One of the most original, subscription startups to come out of Southern California's tech accelerator boom emerged last week, looking to disrupt not just another retail sector or e-commerce category, but something else entirely: the airline industry. Wade Eyerly: We will also have a couple of recreational runs, to Santa Barbara and Monterey.

Startup 240
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Playing the Long Game in Venture Capital

Both Sides of the Table

The Valley has obsessed with a quick up-and-to-right momentum story because we were thought to live in “winner take most” markets. But markets have changed and I think investors, founders and experienced executives who want to join later-stage startups can all benefit from playing the long game. It literally drove FOMO.

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How to Work with Lawyers at a Startup

Both Sides of the Table

When to get a lawyer - If you plan to be a venture or angel backed technology company (what I mostly write about) the best time to start meeting and getting to know lawyers is long before you ever start your company. Consider it a sales & marketing expense for them. Many people start companies arse backwards.

Startup 318