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5 Unfair Advantages To Help You Succeed In Business

Startup Professionals Musings

These authors speak from their own wealth of experience in creating and growing technology startups, marketing, and fundraising. In the business world, your ability to raise money is often paramount to your success. Book smarts represent your current depth of understanding of technology and business concepts.

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Why Hollywood is Joining the Video On-Demand Market

Tech.Co

Fast Forward to the present day and look how far VOD has been driven by a vast number of separate technological wonders. Film-Making Technology Is Crushing Hollywood. The amount of groundbreaking, industry-shaking technology there is now is quite more than amazing. Hollywood is Lacking in VOD Marketing Skills.

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Interview with Matt and Amanda MacNaughton, PromoJam

socalTECH

What's the best way to get the word out about your brand on social media? Amanda MacNaughton: PromoJam is an enterprise, social marketing technology platform. Matt MacNaughton: Our mantra, is to reach social media users everywhere. Matt MacNaughton: We're using it to focus on our technology.

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How FilmBreak Is Bringing Data and Analytics To Hollywood, with Darren Marble

socalTECH

However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. Lots of them were in online media and entertainment. Hollywood's an old industry, used to doing business in traditional ways. Where's the service now?

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Worlize | Virtual World Tied To Facebook, Twitter and Now Your Blog

Tech Zulu Event

Brian has over a decade developing and deploying cutting-edge technology within the entertainment industry. McKelvey has led, designed and deployed gaming and web technologies for a multitude of leading companies including Paramount Pictures, Sony Pictures Entertainment, Lionsgate, TNT, GSN and Live Nation.

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Smart Startups Don’t Try To Satisfy Every Customer

Startup Professionals Musings

Many people will argue that total customer satisfaction is paramount, but I’m a pragmatist who believes that treating everyone the same really means treating all of them poorly. Use interactive social media and targeted marketing to go after the customers that you want and need.