Startup Professionals Musings

MAY 12, 2021

Getting customer attention often takes more innovation today than solving the tough technical problems. As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late. It works in fashion, real estate, and certainly in the technical world.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

socalTECH

AUGUST 28, 2017

He and I connected, and walked through PartySlate and what we were doing, and he immediately said he wanted to invest and become an advisor to the company. Why do people come to PartySlate, and explain more on why they use your service? Don't be enamored with vanity metrics like for us, growth of photos.

Technical Advisors 100

Technical Advisors Technical Review Metrics Startup 100

Startup Professionals Musings

JANUARY 6, 2021

Based on my experience advising new entrepreneurs as well as more mature businesses, I recommend the following strategies for building business momentum, while still optimizing the limited resources of every small business: Find more customers that like what you do best. Focus first on finding more of the right customers.

Technical Review 160

Technical Review Technical Advisors Startup Mentor 160