Mobile Pricing Truecar 
socalTECH
FEBRUARY 17, 2010
Los Angeles-based TrueCar , the online car pricing site run by Scott Painter, said today that it has launched a mobile version of its site. According to the company, the new site runs on Apple iPhone, BlackBerry, and other web-enabled mobile devices. TrueCar is a spinout of Zag Automotive, which is also run by Painter.
socalTECH
OCTOBER 20, 2014
Santa Monica-based TrueCar , which provides a service to let users get upfront pricing on automobiles from dealers, said today that it has just surpassed 1 million downloads of its smartphone app. truecar download automobile mobile dealer vehicle auto' READ MORE>>.
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Both Sides of the Table
JULY 1, 2010
He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. The consumer product they’ve created is called TrueCar.
Both Sides of the Table
MARCH 12, 2013
He shared tons of information about how how they were using marketing to quantitatively make marketing decisions at HauteLook and acquire customers for prices that were far cheaper than similar companies. On each subsequent meeting I’d learn a little bit more.
Both Sides of the Table
OCTOBER 8, 2014
Over the past decade we’ve had high-profile exits at many companies that pioneered monetization techniques now used across the web including Commission Junction, Value Click, ShopZilla, Price Grabber, LowerMyBills and a newer breed including Invoca, Burstly, Shift, Rubicon Project, Gravity, Convertro, Retention Science and so forth.
socalTECH
SEPTEMBER 19, 2017
Painter, who was previously CEO and founder of TrueCar, and has a long history in the automotive purchasing and financing industry, sat down with us to discuss Fair, what he learned at TrueCar, and how he hopes Fair will transform the auto industry. What lessons did you learn from TrueCar, which are you are applying here?
Both Sides of the Table
JANUARY 16, 2012
For example, if you’re looking to approach Kleiner Perkins it’s worth knowing that my friend Matt Murphy runs their iFund and therefore is the in-house expert on all things mobile. He knows the history of all of the payment gateways, mobile payment platforms, credit offerings, remittance companies, etc.
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