article thumbnail

Covario Scores SEO Patent

socalTECH

San Diego-based Covario , the search engine optimization and search engine marketing software firm headed by Russ Mann, revealed this week that it has secured its first patent from the U.S. Patent and Trademark Office. The firm said the patent covers technology used in its SEO Audit Score System.

SEO 189
article thumbnail

7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

I’m not suggesting that a startup should ever disclose patent details to others before filing, but I can’t imagine why a startup would not seek visibility and feedback for their idea and solution while they could still make changes with minimal cost. Optimize your web history and presence.

Marketing 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization. Social media is not rocket science. The timing of cash flow is everything.

article thumbnail

7 Reasons To Avoid Stealth Mode For Your New Venture

Startup Professionals Musings

I’m not suggesting that a startup should ever disclose patent details to others before filing, but I can’t imagine why a startup would not seek visibility and feedback for their idea and solution while they could still make changes with minimal cost. Optimize your web history and presence.

article thumbnail

5 Ways To Conserve Investor Cash And Ensure Survival

Startup Professionals Musings

Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization. Social media is not rocket science. The timing of cash flow is everything.

article thumbnail

8 Key Rules for Starting a Business on a Shoestring

Startup Professionals Musings

Trademarks, copyrights and even patents can be completed online by anyone through the U.S. Patent and Trademark Office site for a few hundred dollars. Don’t sign up for outside search-engine optimization, public relations or other experts until your business is generating revenue.

Startup 108
article thumbnail

5 Keys To Minimizing The Burn Rate For Your Startup

Startup Professionals Musings

Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization. Social media is not rocket science. The timing of cash flow is everything.

Startup 89