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Nami Media Grows Operations

socalTECH

Los Angeles-based Nami Media , which provides online marketing technology aimed at the pay-per-click (PPC) market, said today that it has doubled its staff, and has moved to a new, larger facility in order to accommodate expected growth this year. Higgason has previously served at MediaTrust, Oversee.net and VeriSign, Inc. READ MORE>>.

Media 145
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Interview with Dan Yomtobian, Scour

socalTECH

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Dan Yomtobian: Scour is a social search engine, which meta searches Google, Yahoo, and MSN. We overlay our own algorithm and decide what listing to show, in what order, based on how Google, Yahoo, and MSN spit back data to us.

PPC 113
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Advertising is also what allows you to watch Hulu for free, use Yahoo! Finance and a host of other wonderful services brought to you by their sponsors. So PPC (pay-per-click) advertising on social networks has performed poorly to date. Why do you think this form of advertising will be effective?

Ideas 286