The Most Misunderstood Facts About Building a Business on YouTube
Both Sides of the Table
JANUARY 19, 2015
40% of all of YouTube is viewed on mobile devices and of high-quality content I believe it is between 60-70% based on my insider data. Content is a “hits driven business” and therefore you can only invest in platforms not media. But you don’t need to spend money on SEM. I think most arguments miss the mark.
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