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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

40% of all of YouTube is viewed on mobile devices and of high-quality content I believe it is between 60-70% based on my insider data. Content is a “hits driven business” and therefore you can only invest in platforms not media. But you don’t need to spend money on SEM. I think most arguments miss the mark.

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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

And in a world where we increasingly log in to personal web time at late hours or on our mobile phones that’s no longer good enough. MyTime aims to be the first industry-wide platform to help create consistency across the SKUs in services businesses.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. We’re the underlying platform that enables the calls to be tracked like clicks while weeding out fraud.

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Full Speed Ahead! Social Media Week Is Here!

Tech Zulu Event

Social Media Week is a global platform that connects people, content, and conversation around emerging trends in social and mobile media. Download the iPhone or Android app powered by Mobile Roadie Here. What is Social Media Week? Where can I find out about events happening during SMW? You can visit the official event page here.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

SocialVibe – Social media monetization platform that benefits non-profit organizations and social causes. Ad.ly – (disclosure: I led the funding on Ad.ly) Provides an in-stream advertising platform for any content creator (individual or organization) with an online social presence. OTHER DEALS. Primarily targets SMBs.