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Reachify Rolls Out Healthtech Software for Patient Communications

Xconomy

Reachify, founded in 2015 and based in San Diego, targets medical groups with software-as-a-service (SaaS) that consolidates phone, e-mail, social media, and other electronic communications into a centralized hub and collaborative workplace. See below. ]

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4 Strategies That Must Be Part of Customer Marketing

Startup Professionals Musings

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. I still see too many websites that look like they have had no updates or blogs in months or even years.

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6 Keys To A Positive Online Presence And Reputation

Startup Professionals Musings

In addition, there are many other proactive ways to expand that positive presence, including the following: Claim your identity on social media before someone else does. Add new blog content to your site on a regular basis. Monitor the web for negative comments and address them directly.

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FTC Opens New Probe: Revisits Its Old Charges On Facebook Privacy Practices

Xconomy

Among the host of legal woes Facebook is now confronting amid news about the misuse of its member profiles in election politics: The Federal Trade Commission revealed Monday that it is investigating the social media giant’s privacy practices.

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Tealium Adds $35M to Expand Technology, Sharpen Customer Focus

Xconomy

million Series D round in early 2015, re-upped in the latest round, which included all existing investors and some debt, Tealium CEO Jeff Lunsford said last week. Tags are a creature of Web analytics, generating data that enable marketing teams to determine if users viewed a Web page or e-mail. It’s been about data.

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Don’t Want Your Facebook Profile Scraped? A Do-It Yourself Fix

Xconomy

Facebook CEO Mark Zuckerberg tried to reassure users Wednesday that its new and old modifications will prevent the wholesale capture of millions of personal profiles, like the 50 million that fell into the hands of political consulting firm Cambridge Analytica by 2015.