2015 Satisfaction Social Media Startup 
TechCrunch LA
OCTOBER 16, 2019
When Arianna Huffington stepped down from her role at the Huffington Post to start Thrive Global, she said the goal of her new business was to help a generation “avoid the burnout that all too often comes with success today.” Meet the tech company that wants to make you even more addicted to your phone.
Startup Professionals Musings
JANUARY 17, 2015
For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone.
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Startup Professionals Musings
SEPTEMBER 21, 2015
As a startup advisor, when I suggest cooperating with competitors, most entrepreneurs initially think I'm crazy or suggesting something illegal. And growth is the lifeblood of every startup. And growth is the lifeblood of every startup. Marty Zwilling First published on Entrepreneur.com on 9/11/2015.
Startup Professionals Musings
JULY 18, 2015
I may be old fashioned, but the term consultant still conjures up an image of a self-proclaimed expert who can make great presentations, generate recommendations and leave you to do the hard work of implementation. Startups need outside experts who can do the work, as well as provide training on what needs to be done.
Startup Professionals Musings
NOVEMBER 6, 2015
The startup path is strewn with aspiring entrepreneurs who give up at the first tough challenge, are quick to make excuses or burn themselves out in stubborn desperation on a broken objective. They have no legacies to protect or past accomplishments to live up to. Satisfaction is not connected to money.
Startup Professionals Musings
APRIL 20, 2015
Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. The conundrum is that once you have really proven the business model, you no longer need the investor money you asked for to start the business.
Startup Professionals Musings
JANUARY 2, 2016
Many people will argue that total customer satisfaction is paramount, but I’m a pragmatist who believes that treating everyone the same really means treating all of them poorly. Use interactive social media and targeted marketing to go after the customers that you want and need.
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