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Viant Jumps In IPO

socalTECH

Irvine-based Viant, which develops advertising software, had a successful IPO on Wednesday, selling 10 million shares of its stock at $25 per share last night, above its initial estimated IPO price of $19.00 The company's long history--it was founded in 1999--includes the acquisition of MySpace in 2011, a 60% acquisition by Time Inc.

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Viant Launches IPO

socalTECH

Irvine-based a href="[link] Technology, a developer of advertising software, says it has launched an IPO, intending to sell 7,500,000 shares of its Class A common stock in an offering on the Nasdaq Global Market as DSP. in 2018, and the acquisition of Adelphic in 2017. The IPO will raise as much as $181M for Viant.

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Triton Digital Acquires Omny Studio

socalTECH

Los Angeles-based Triton Digital , a provider of advertising services and technology for the online radio streaming, digital audio and podcasting markets, has acquired Omny Studio , a developer of a podcast and on-demand audio publishing platform. Financial terms of the acquisition were not annoucned.

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MediaLab acquires messaging app Kik, expanding its app portfolio

TechCrunch LA

Popular messaging app Kik is, indeed, “here to stay” following an acquisition by the Los Angeles-based multimedia holding company, MediaLab. In 2017, TechCrunch reported that Whisper underwent significant layoffs to stave off collapse and put the company on a path to profitability. Securities and Exchange Commission.

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Interview with Skyler Lucci, HeyTutor

socalTECH

The software does most of the job of vetting the tutor, but once that tutor is visible and our team knows they are interested in the job, that's where the hands-on touch comes into play. In this industry, customer acquisition costs are super high. Customer acquisition costs can be as much as $200 an hour. Thanks, and good luck!

Startup 113
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What Happens When Startups Turn from Their Innovation Stage to Operational Excellence?

Both Sides of the Table

He came to work in our offices at Upfront Ventures as an EIR and immediately began building software to improve how storage was picked up, photographed, scanned and routed to a warehouse. How long does it take me to pay back my original customer acquisition costs? Sam’s enthusiasm was infectious and his plans were bold.

Startup 286
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8 Principles For Building A Competitive Core Business

Startup Professionals Musings

They have no understanding or patience for extra steps and delays caused by bureaucratic processes, disengaged employees, complex networks, or software usability problems. For many companies, the long game is choosing the right strategic partners and acquisitions. Marty Zwilling First published on Huffington Post on 04/12/2017.