Remove 2018 Remove Customer Remove Metrics Remove Product
article thumbnail

5 Market Obstacles That Kill Even Compelling Products

Startup Professionals Musings

Even when your new product or solution fills a real customer need, and has a positive value proposition, many new venture founders are surprised and frustrated to find that excited customers are hard to find and growth is slow. Product is “disruptive technology” or a “paradigm shift.”

Product 86
article thumbnail

8 Strategies To Capitalize On Untapped Global Markets

Startup Professionals Musings

In other parts of the world, innovators often need to develop both the ultimate product or service, as well as the enabling infrastructure that underpins it. With a singular focus on building unicorns, very rapid growth has been a key metric. Build for sustainability and resilience, as well as growth.

Capital 138
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Tips For Quantifying Traction In Your New Venture

Startup Professionals Musings

According to most investors I know, traction is some clear evidence that the “dogs are eating the dog food” – usually meaning that you have at least one customer paying full price for your solution. Another term often mentioned is “momentum,” or growing visibility and advocacy within your customer set.

Tips 79
article thumbnail

A year in review: productboard’s top 10 posts from 2017

socalTECH

At productboard we aim to bake best practices of product management straight into the interface, so you can improve the way you manage your products right out of the box. In the meantime, we’ll continue publishing thoughts and ideas we’ve learned from great product managers here. Why has product management be so slow to adapt?

article thumbnail

7 Steps To A Winning Social Media Marketing Campaign

Startup Professionals Musings

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Create an action plan with metrics. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

article thumbnail

5 Steps To Strategy Tuning Through Machine Learning

Startup Professionals Musings

For example, most e-commerce platforms today offer millions of products, with a changing mix daily and a changing market, such that it’s virtually impossible to manually predict a strategy for mapping customer demographics to products displayed online. Configure every decision step into real-time software.

article thumbnail

The Changing Venture Landscape

Both Sides of the Table

We back very early stage companies and work alongside executive teams as their build their teams, launch their products, announce their companies and raise their first downstream capital rounds. We can’t wait for customers to use the product for 12–18 months and do customer interviews or look at purchase cohorts.