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Why Amazon Is the Undisputed E-Commerce Growth Leader

Startup Professionals Musings

From meager beginnings selling books online back in 1994, Amazon is currently the largest e-commerce retailer and cloud computing platform in the world, and now dominates even the giant Walmart. A platform is a business model and capability that can be accessed and customized by external users. Accept no excuses.

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How To Tune Business Strategy For Long-Term Success

Startup Professionals Musings

A recent high-profile one, Theranos , the blood-testing company, had no trouble getting customers, but promised more than their technology could deliver, Another, Shyp , an early on-demand delivery platform, blamed their demise on premature scaling. Demand continuous innovation to keep up with change.

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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Choose the best social media platform for your domain. Use business metrics and tools to tune your efforts. Demand professional business skills and customer advocacy. Marty Zwilling First published on Inc.com on 04/25/2019. More social media activity doesn’t mean a higher return on investment.