Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Customer 114

Customer Custom Satisfaction Metrics 114

Both Sides of the Table

DECEMBER 11, 2022

And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. In those years I learned to properly build product, price products, sell products and serve customers. And the valuation party lasted until November 9th, 2021.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

NOVEMBER 10, 2021

Make sure that metrics and goals are set up front, and not modified as the project progresses. Unfortunately, I often see goal misalignments with teams, such as marketing measured on sales volume, or sales measured on customer retention. The goal should always be coaching to solve problems, not blame assignment or negative feedback.

Startup 132

Startup Training Metrics Examples 132

Startup Professionals Musings

APRIL 30, 2021

Yet I still see many companies focusing on what I believe are ineffective approaches to turning this productivity challenge around, including stricter processes, more metrics, and financial incentives to improve motivation. Enhance intrinsic motivation through coaching. Marty Zwilling First published on Inc.com on 04/16/2021.

Satisfaction 168

Satisfaction Coach Resource Tool 168