Boulevard books $70M to help beauty and wellness salons with their bookings
TechCrunch LA
AUGUST 9, 2022
Roughly half used some software on premises or in the cloud, but none of it did the trick both for the salons or their customers. But at the same time, Los Angeles–based Boulevard got this funding infusion at a boosted valuation because it has been on a roll. In short, it was about “yield optimization,” Danna said.
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