Remove 2021 Remove Marketing Remove Presentation Remove Sales
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8 Keys To Being A First Responder To Market Changes

Startup Professionals Musings

The recent pandemic was a strong signal for change, and I see most of you entrepreneurs and business owners responding to the business changes required and new opportunities presented. When sales fall off, you need to dig deep for the “why,” rather than just assuming the price needs to go down. We need your urgency and creativity.

Marketing 162
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TikTok Hopes Startups Can Breathe Life Into Its Shopping Struggles

Tech.Co

TikTok is struggling to make a dent in the world of US and European ecommerce , and has now enlisted the help of a number of startups to try and reverse that trend and bring the Live Shopping craze sweeping Asia to other markets.

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Reflections on 2020: Nick Hedges, MomentFeed

socalTECH

This presented MomentFeed with an immense opportunity to help multi-location consumer brands meet the challenges brought on by an overnight shift in consumer shopping patterns. As brick-and-mortar businesses closed and re-opened at limited capacity, our team of digital marketing strategists updated hours on more than 1.3

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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

With the ITRC 2021 End-of-Year Data Breach Report revealing a 68 percent increase in stolen sensitive personal information, there is a growing population out there worried about all the people intent on hurting them. Market your solution and user benefits, not the mysterious technology behind it.

Custom 137
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7 Ways To Balance Your Heart And Logic With Investors

Startup Professionals Musings

To keep you on a positive track with potential investors, I recommend the following logic principles, to balance your passion in presenting your vision of a new business: Make sure your plan includes some business metrics. Competitors, like the market, never stand still as you disrupt their space.

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7 Ways To Highlight Your Personal Value To Investors

Startup Professionals Musings

Investors love entrepreneurs who come across as constantly on the lookout for new ideas, and able to grasp the larger implications for market change. Founders who present themselves as a lone entrepreneur may develop an innovative solution, but building a business requires a team. Develop a personal story as a visionary and learner.

Ideas 140
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The New Style of Startup Vision: Smaller But Sharper?

Tech.Co

“Marshmallow first began by providing car insurance cover for UK-based expats, a group who had historically been quoted insurance prices that were 51% higher than the market average. ” However, while the pandemic has presented huge problems for some businesses, the jury seems to be still out for startups.

Startup 104