Startup Professionals Musings

OCTOBER 27, 2021

Here is my list of key principles for creating and capitalizing on a balanced focus as a business professional or an entrepreneur: Start by marketing your vision and purpose. Too many entrepreneurs I know start by highlighting their new technology , and assume that it will sell itself. Every balanced leader does marketing early.

Technical Review 133

Technical Review Satisfaction Metrics Startup 133

Startup Professionals Musings

JULY 2, 2021

As I work with aspiring you new venture leaders, I always wish I had a definitive checklist of all the right attributes that I could share with you, encourage you to develop and highlight in your efforts with potential investors, and guide your own actions in starting the next billion dollar company.

Funding 152

Funding Startup Ideas Resource 152

Startup Professionals Musings

MARCH 29, 2021

It started a few years ago with the advent of email satisfaction surveys after an online purchase, but now includes interactive Internet ads, as well as custom requests for input on the design of future products and influencers on social media. Are your costs going up, and the returns going down?

Customer 168

Customer Custom Marketing Social Media 168

Startup Professionals Musings

JUNE 23, 2021

For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees. Today is the time to start down that road. Marty Zwilling First published on Inc.com on 06/09/2021.

Customer 147

Customer Custom Technical Review Metrics 147

Startup Professionals Musings

APRIL 28, 2021

Almost every entrepreneur and new business owner I mentor is certain that his/her idea has a very high probability of success, and all find it hard to believe that ninety percent of startups ultimately fail. It’s an amazing ride, and there is no satisfaction like creating something out of nothing.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Startup Professionals Musings

JULY 7, 2021

Today your reputation online is more important than your price, service, or location. These can be as simple as regularly counting positive versus negative results from a Google search, to satisfaction survey improvements over time. Marty Zwilling First published on Inc.com on 06/22/2021. Be selective in how you communicate.

Social Media 144

Social Media Media Summary Satisfaction 144