SoCal CTO

NOVEMBER 17, 2009

A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. Our new customer acquisition has grown and our costs have plummeted. We are actually getting paid now to obtain customers, so our customer acquisition costs are now negative. Great posts.

Acquisition 170

Acquisition Customer Custom Ideas 170

socalTECH

JUNE 8, 2020

As we move forward, we are hoping to personalize that relationship as much as possible, based on life events, and provide a customized experience. We curate the best products within each category of finance. We also work with high yield savings and investment, and also have an investment partnership.

Content 124

Content Social Media Startup Artificial Inteligence 124

Both Sides of the Table

NOVEMBER 14, 2017

There is nothing more pure than building a product, putting it out in the world and seeing paying customers using your product and in some cases loving it. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer?

Startup 286

Startup Technical Review Customer Custom 286

Both Sides of the Table

SEPTEMBER 10, 2015

My partner Greg Bettinelli is an avid sports fan who throughout his career has developed an expert understanding in online ticketing (at eBay has was a champion of the StubHub acquisition) and online marketing. If you’re interested in sports tech (or want to argue with a 49ers fan) you should definitely follow Greg.

Startup 150

Startup Outsource Development Mobile Southern California 150

Startup Professionals Musings

MAY 9, 2016

Now you have real customers who can quickly turn off hundreds of potential customers if you ignore their feedback. Now it’s time to make decisions from analytics, customer reviews, and financial results, rather than letting your passion and perseverance convince you that customers will soon see it your way.

Social Network 59

Social Network Startup Demand Entrepreneur 59

InfoChachkie

JULY 26, 2010

Such playground friends serve to ensure the startup’s ongoing viability by providing resources, access to customers and technology and market validation. This manifested itself in a number of ways, including prospect lead sharing, joint marketing, sharing space at tradeshows and warm referrals to alliance members’ customers.

Entrepreneur 168

Entrepreneur Santa Barbara Startup Conference 168

InfoChachkie

FEBRUARY 24, 2011

Without their buy in, we don’t get the opportunity to interact with end customers. My brand marketing experience is making a big difference with our audiences since hospitality is all about a ‘brand experience’ and they want their stuff to look great, be a reflection of their brand and get customers excited. Write it down….

Startup 233

Startup Design Mobile Social Network 233