Both Sides of the Table

JANUARY 11, 2014

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. His early experience was at LogMeIn and then he went on to help Xobni, DropBox, LookOut and EventBrite to name a few companies I’m sure you’ve heard of. Success begets success.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

APRIL 4, 2011

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. Only one guy in the room knew – their tech lead. Once you churn a user due to stability or performance problems it can be hard to get them back. Customer Acquisition. How many through SEM?

Metrics 346

Metrics Startup SEO Customer 346

InfoChachkie

OCTOBER 13, 2009

Yet when a child attempts to sell such mis-priced items, the experience is often discouraging, due to the poor cost / value equation associated with such fundraising products. Search Engine Management (SEM) – Search marketing can be performed by anyone with a rudimentary understanding of Google AdWords. Boys To Men.

Web 2.0 222

Web 2.0 Web Sales Outsource Development 222

Both Sides of the Table

APRIL 26, 2016

In general I find that raising large amounts of money when you haven’t figured it out ends up papering over problems more then helping solve fundamental issues in the business. CAC is often measured incorrectly and doesn’t often doesn’t capture the true costs of acquisition. Customer acquisition cost. The first input is CAC.

Metrics 150

Metrics Startup SaaS Course 150

InfoChachkie

DECEMBER 2, 2009

Decreasing Your Customer Acquisition Costs. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels. Thus, include these unattributed customers in your overall calculation of customer acquisition costs. If you haven’t already subscribed yet, subscribe now for.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. Yet I can’t help thinking there are many predictable failures that come from a lack of basic planning.

Startup 150

Startup Marketing Study SEO 150