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Interview With Mike Mothner, Wpromote On Growth, Acquisitions

socalTECH

Mike Mothner: The business today, is we are a digital agency focused on customer acquisition and growth for businesses of all types. Mike Mothner: With the acquisition of Standing Dog, which technically closed today, that added about 75 people to bring us to 260 employees. What has helped you grow to the size where you are now?

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

During my tenure at Expertcity (creator of GoToMyPC and GoToMeeting), one of my responsibilities was leading our online marketing, a role I retained until our eventual acquisition by Citrix. When we initially invested in DataPop in 2010, we placed a bet on a serially successful team that had grown up together at DoubleClick, Yahoo!

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. Those are the two main criteria.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Decreasing Your Customer Acquisition Costs. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels. Thus, include these unattributed customers in your overall calculation of customer acquisition costs. If you haven’t already subscribed yet, subscribe now for.

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