socalTECH

DECEMBER 10, 2018

Santa Monica-based TrueCar announced on Friday that it acquired DealerScience , a developer of digital retailing software for the automotive industry. Financial details of the acquisition were not announced. As part of the deal, the founder of Dealerscience, Andrew Gordon, becomes VP of Digital Retailing at TrueCar.

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Truecar Santa Monica Training Email 113

socalTECH

AUGUST 23, 2011

Santa Monica-based TrueCar , the online publisher of new and used vehicle pricing that is headed by Scott Painter, said Tuesday that it has acquired ALG, Inc. , Financial terms of the acquisition were not disclosed, however, TrueCar said that DealerTrack will receive an equity interest in TrueCar as part of the deal.

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Both Sides of the Table

JULY 1, 2010

The consumer product they’ve created is called TrueCar. Rumored to have turned down acquisition offers from Yahoo and Facebook. Company plans to use the capital to build out sales and marketing and r&d. -a Spread through word-of-mouth as the company has no sales team, all engineers. And it carries no inventory.

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Zag Truecar Venture Capital CarsDirect 248

socalTECH

SEPTEMBER 19, 2017

Painter, who was previously CEO and founder of TrueCar, and has a long history in the automotive purchasing and financing industry, sat down with us to discuss Fair, what he learned at TrueCar, and how he hopes Fair will transform the auto industry. What lessons did you learn from TrueCar, which are you are applying here?

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Startup Truecar Pricing Entrepreneur 124

Both Sides of the Table

APRIL 4, 2011

Customer Acquisition. Those two things together would lower your acquisition costs nearly in half to $6.11. Ironically, there are times where it may actually pay to INCREASE your customer acquisition costs. Measuring customer acquisition is clearly not enough because not all customers stick around. lowering $1.50

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Metrics Startup SEO Customer 346

Both Sides of the Table

MARCH 12, 2013

Greg was the CMO at HauteLook from the early days all the way through growing the business to 12 million registered users and far in excess of $200 million in annual sales. One of his biggest accomplishments there was championing the acquisition of StubHub. .” I always felt the same. I made some reference calls. He was stubborn.

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Venture Capital GRP Partners Startup Invest 360

socalTECH

AUGUST 4, 2011

Jeff Zwelling is the co-founder of Convertro (www.convertro.com), a Los Angeles company focused on helping companies track how their marketing efforts are leading to sales conversions. Locally, those are companies like LegalZoom, GameFly, TrueCar, and ShoeDazzle. What kind of customers are using the tool?

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Startup Marketing Customer Custom 210