Both Sides of the Table

APRIL 11, 2011

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. That’s why people turn up to Buzzfeed. It is absolutely MVP of advertising. If you want something to be shared virally on the web it has to be short.&#.

Buzzfeed 354

Buzzfeed Content Tips Blogging 354

Both Sides of the Table

APRIL 30, 2011

They first started in 1994 and are therefore almost as old as the Web itself. And as Jon Steinberg of Buzzfeed points out, the CTRs for social media banner ads are just 0.08%. Yet these seem to be the least effective attributes of banner advertising. I’m sure it probably resonants with how most of you read the web.

Advertising 352

Advertising Media Social Media Screening 352

Both Sides of the Table

MAY 19, 2010

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Gilt Group is currently the largest private sale web site in US. Configurable from desktop-based web-based UI. Time will tell. Total raised: $29.5mm.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Both Sides of the Table

FEBRUARY 12, 2017

Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate. Or perhaps you think Donald Trumps assessment that BuzzFeed is a “ Failing pile of garbage is correct?” Others are skeptical, “Ha! Wasn’t Jonah worried about “platform risks?”

Buzzfeed 210

Buzzfeed Media Content News 210