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CPC Strategy Acquired By Elite SEM

socalTECH

San Diego-based e-commerce agency CPC Strategy has been acquired by digital marketing agency Elite SEM , according to private equity backer Mountaingate Capital. Mountaingate Capital said that CPC Strategy with over 125 employees, is known for its expertise in retail, ecommerce, and specifically the Amazon channel.

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Burstly Opens Up Mobile Ad Service

socalTECH

Los Angeles-based Burstly , the mobile advertising tools firm run by Evan Rifkin, said this week that it has opened up a new way for mobile application developers to sell their own advertising space. Burstly is venture backed by Founder Collective, GRP Partners, Rincon Venture Partners, and SoftBank Capital. READ MORE>>.

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How To Make Money Like Facebook With Online Ads

Startup Professionals Musings

When Facebook did it a few years ago, the company used more than $100 million in venture capital funding before it became profitable. It helps to understand how online advertising really works. For the advertiser, this is the cost-per-click (CPC) model. Get paid every time an ad is displayed on your site.

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Interview with Robert Flynn, Aggregage

socalTECH

The startup is headed by Robert Flynn --a former VC, and co-founder of Liquid Audio, and most recently head of Modern Feed, the company that is now Clicker--who talked with us about his new company. On the other side, we had about one third of our investments in early stage, technology driven companies. What is Aggregage?

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. John Wanamaker.

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Docstoc's Jason Nazar Talks About DocStore

socalTECH

We're now at the end of year 3 of the company. It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising.

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Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

Tech Zulu Event

We also raised fund for CPC advertising, which doubled sign-ups. At LAGbook, we rake in revenue through online advertising. We have a number of virtual advertising services on LAGbook that we offer our users for a reasonable and affordable fee. What is your business model? Briefly tell us how you fund your business?