Advertising Case Study Entertainment Sites 
Berkonomics
MAY 30, 2019
Growing weary of paid advertisements. We have grown more than a bit weary of most advertising, no matter in what form. We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment (eight seconds.).
Berkonomics
JUNE 30, 2012
We have grown more than a bit weary of most advertising, no matter in what form. We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment. Dave’s book: Positioning. That story can be in print or in multimedia form.
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Tech Zulu Event
JULY 31, 2013
This first video they did became viral and the CMO, Jeffrey Harmon , paved the way to create an entertaining brand web series called Diary of a Dirty Tongue. They jumped on YouTube advertising taking advantage of the lower cost per click compared to traditional Google Adwords. Here is a YouTube marketing case study they did.
Tech Zulu Event
MARCH 7, 2010
Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. 9:00am: Keynote Presentation: Mobile Advertising: The Hype, The Hope, and The Financial Reality. Presenter: Scott A. But does every brand need an app?
Tech Zulu Event
AUGUST 13, 2010
Your clients pay you to design and build web sites and app. Entrepreneurism / Monetization Advertising, ecommerce, monetization. . Entrepreneurism / Monetization advertising effectiveness, content distribution, monetization. . Make Millions: Re-Invent Global Sites for Local Markets. Brian Williams, Viget Labs.
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