Startup Professionals Musings

JULY 10, 2015

It helps to understand how online advertising really works. For the advertiser, this is the cost-per-click (CPC) model. The goal is for your visitor to be redirected to the site or product being advertised. Advertisers see this as cost per impression (CPI) or cost per mille (CPM).

Advertising 99

Advertising CPC PPC Sites 99

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. I don’t intend either, Burstly has respectable and strong competition. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis). Now, the details … 1.

Mobile 282

Mobile Invest Company Companies 282

Tech Zulu Event

SEPTEMBER 4, 2012

As a young African entrepreneur with little funding, you may want to meet new people on social networks that may help in the growth and development of your new internet start-up. We also raised fund for CPC advertising, which doubled sign-ups. At LAGbook, we rake in revenue through online advertising.

Social Network 100

Social Network Networking Advertising Startup 100