socalTECH

OCTOBER 19, 2018

Earlier this month, Los Angeles-based Catalog (www.catalog.cc), a startup developing artificial intelligence software to help independent visual artists scale their content production efforts, announced it raised $1.5M One, is it helps our customers get that content instantaneously, when they need it. in a seed funding round.

Help 133

Help IP Content Google 133

Berkonomics

NOVEMBER 19, 2020

I was the original investor and helped to grow GameSpy Industries, attracted to the fledgling company because of its million users each month, even though at the time there was no monetization to the traffic. Once we had what we thought was the answer, in allowing for display advertising on these sites. And the numbers were staggering.

Metrics 296

Metrics Sites Advertising Web 296

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. We help them with this. Where does someone who is starting a hairdressers advertise their business?

Advertising 79

Advertising Services Social Network Startup 79

socalTECH

JUNE 9, 2014

Los Angeles-based online advertising technology developer OpenX Technologies said this morning that it has launched a new product, the OpenX SSP (Supply Side Platform). openx mobile advertising auction network server' OpenX said that such customers as YP, TVGuide.com, and the New York Observer are already using the product.

OpenX 159

OpenX Product Advertising Demand 159

socalTECH

SEPTEMBER 18, 2015

Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. Financial impact of the win was not disclosed. READ MORE>>.

OpenX 100

OpenX Media News Advertising 100

socalTECH

JANUARY 27, 2016

Tongal offers up an online platform which helps brands, studios, and creators develop video content, including advertising and short films; the company says that it now has powered more than 1,000 campaigns. She has also served at The Associated Press and Massive Incorporated.

Marketing 100

Marketing Press Advertising Sites 100

TechCrunch LA

SEPTEMBER 7, 2021

They also have a very smart and efficient approach to creative development that was critical to helping us scale,” she wrote. (If In today’s highly competitive ad environment, both content and data are kings. Have you worked with a talented individual or agency who helped you find and keep more users?

Commerce 211

Commerce Content Marketing Startup 211

Tech.Co

DECEMBER 29, 2023

However, its unique-for-the-industry monthly subscription model has helped it maintain healthy profits from its loyal customer base in 2023. Not only has this helped to raise its profile, it's also allowed them to invest further into their science team, and their cloud-based planning and monitoring tool, Land Tender.

Startup 210

Startup Generative AI Newsletter Tool 210

socalTECH

NOVEMBER 17, 2010

Last night, Amazon.com jumped into the movie business, with its own, online film submission site, Amazon Studios , backed by the help of a number of notable USC Film School advisors. Summary: Filmaka holds monthly competition for shoft films, judged by a number of Hollywood insiders, to gain their own funding to develop a longer feature film.

Sites 217

Sites Hollywood Summary USC 217

socalTECH

MARCH 11, 2013

Are you trying to figure out where your competitors and running in-app advertising on Android? San Diego-based WhatRunsWhere said today that it has launched a brand new service, which helps advertisers track what ads competitors are running into mobile apps for the Android operating system. READ MORE>>.

Advertising 138

Advertising San Diego Mobile Pricing 138

Tech Zulu Event

SEPTEMBER 14, 2012

Personalized card-linked offers Edo has raised $15million, ready to set a new trend in the payments and advertising sector. Ed Braswell, CEO, edo says this is necessary as, “Payments and advertising are colliding; to stay competitive firms are searching for solutions to drive customer acquisition, loyalty and return on marketing investment.”.

Advertising 64

Advertising Media Networking Capital 64

Startup Professionals Musings

APRIL 27, 2022

Lots of people are trying to help, with new twists on the age-old model of free-market capitalism that has driven businesses for the last 500 years. If your primary dream is to help the starving people around the world, or prevent global warming, you might consider a nonprofit, academic, on government role, rather be an entrepreneur.

Startup 110

Startup Entrepreneur Capital Examples 110

socalTECH

JANUARY 24, 2011

Auditude develops technology to help companies monetize their online video. Helfand had previously headed by advertising and partnerships for United Online's Adcurate, Netzero, Juno, Classmates, FTD and MyPoints brands. The firm was actually spawned out of a UCLA MBA business plan competition.

Woodland Hills 177

Woodland Hills Redpoint UCLA Advertising 177

socalTECH

MARCH 20, 2015

Ross Weber: ClickTripz is an advertising platform for travel advertisers. What''s different about your platform that more general advertising platforms? I decided--why stop fighting this, because this type of advertising just works, and figure out how to do it a little better in the past. What is ClickTripz? READ MORE>>.

Advertising 100

Advertising Startup Software Review Platform 100

Startup Professionals Musings

DECEMBER 15, 2021

It may feel good initially to have people around who wait for your requests, but they can’t always help you. Your strengths are your real competitive advantages, so focus on them. Recognize your weaknesses, and find help in filling the gaps, rather than trying to do everything yourself.

Education 148

Education Mentor Customer Custom 148

Startup Professionals Musings

DECEMBER 19, 2022

Let me assure you, from personal experience, and from helping many successful as well as struggling entrepreneurs, that starting a business is hard work, and doesn’t come with any of the benefits mentioned. You are tuned into others’ emotions and want to help people. You see success as making a difference in the world around you.

Entrepreneur 110

Entrepreneur Organization Customer Custom 110

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Berkonomics

FEBRUARY 13, 2014

I was the original investor and helped to grow GameSpy Industries, attracted to the fledgling company because of its million users each month, even though at the time there was no monetization to the traffic. Once we had what we thought was the answer, in allowing for display advertising on these sites. And the numbers were staggering.

Metrics 207

Metrics Sites Advertising Web 207

socalTECH

NOVEMBER 18, 2016

Our interview today is with Gabe Gottlieb , Co-founder and CEO at Santa Monica-based advertising analytics firm Pathmatics (www.pathmatics.com). Gabe Gottlieb: We provide competitive and market intelligence for online advertising. Tell us about your company? We also work with publishers and ad-tech companies.

Bertelsmann 100

Bertelsmann Advertising Startup Santa Monica 100

socalTECH

MAY 21, 2013

Darren Clark: Our missions is to help small businesses and communities grow. But, I think where we have a long term advantage is, the 600,000 advertise relationships and a strong presence with consumers. Google has to go through channels like us just to get to an advertiser. Louis and Atlanta.

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

MAY 21, 2013

Darren Clark: Our missions is to help small businesses and communities grow. But, I think where we have a long term advantage is, the 600,000 advertise relationships and a strong presence with consumers. Google has to go through channels like us just to get to an advertiser. Louis and Atlanta.

Technical Review 211

Technical Review Glendale Advertising Google 211

socalTECH

SEPTEMBER 8, 2014

Los Angeles-based online advertising technology provider Rubicon Project (www.rubiconproject.com) recently had its IPO, making it one of the big success stories of Southern California''s technology startup world. We looked at the market, and thought--why can''t someone do for advertising what the NASDAQ does for stock trading.

Startup 176

Startup Advertising Los Angeles Southern California 176

Startup Professionals Musings

JULY 10, 2015

It helps to understand how online advertising really works. For the advertiser, this is the cost-per-click (CPC) model. The goal is for your visitor to be redirected to the site or product being advertised. With this model, advertisers pay for the number of times an ad is shown regardless of whether it is clicked on.

Advertising 99

Advertising PPC CPC Sites 99

Startup Professionals Musings

SEPTEMBER 22, 2022

Oprah Winfrey was helped in her career by her relationship with Barbara Walters. The smart ones were already working on new features, and able to counter competition quickly. To accelerate revenue and profit growth, you need innovative marketing strategies that go well beyond conventional advertising and distribution.

Marketing 133

Marketing Customer Custom Outsource Development 133

socalTECH

APRIL 21, 2017

Georg Richter , CEO and founder of OceanX (www.oceanx.com), tells us how he's applying what he learned in many years of experience in direct selling, most recently as President and COO at Guthy Renker, to help large CPGs decode how to succeed in creating their own, physical subscription businesses. How did you get into this?

Startup 145

Startup Product Customer Custom 145

Tech Coast Venture Network

AUGUST 11, 2015

Public relations sets you apart from the competition. Coverage in important publications or on TV can ensure your organization stands out from the competition as a clear market leader. As Jean-Louis Gassée once said, “Advertising is saying you’re good. Public relations helps you attract future sales opportunities.

Organization 100

Organization Social Media Competition News 100

Tech Coast Venture Network

AUGUST 11, 2015

Public relations sets you apart from the competition. Coverage in important publications or on TV can ensure your organization stands out from the competition as a clear market leader. As Jean-Louis Gassée once said, “Advertising is saying you’re good. Public relations helps you attract future sales opportunities.

Organization 100

Organization Social Media Competition News 100

Both Sides of the Table

JUNE 20, 2014

Last year at this time I spoke at VidCon and gave this presentation in which I said YouTube was “the Walmart of Online Video” but I also commented that I felt YouTube was vulnerable to competition because their rev share to MCNs wasn’t high enough to allow MCNs to build a profitable business inside of YouTube.

Invest 291

Invest Content Media Networking 291

Tech.Co

MARCH 5, 2015

She was a member of the founding team at LinkExchange, pioneering the online banner advertising network. She later joined forces with the founding team at PayPal to help launch the influential online payments service. She’s been on the founding team of 9 startups, six with successful exits.

Santa Barbara 70

Santa Barbara Startup Mentor Social Network 70

TechCrunch LA

JANUARY 19, 2020

Eleven-year-old TiMi currently has a team working out of Los Angeles on global business and plans to grow it into a full development studio that “helps us understand Western players and gives us a stronger global perspective,” said the studio’s international business director Vincent Gao.

Tips 149

Tips Activision Mobile Tool 149

Tech Zulu Event

SEPTEMBER 9, 2014

Consumers and businesses, in an ever-competitive marketplace that has been energized by the internet, no longer wants ads that just tell them something. This emphasis on engagement is helping many businesses stand out from the onslaught of advertisements that can plague consumers daily. One example of this could be education.

Advertising 69

Advertising Training Customer Custom 69

Startup Professionals Musings

MARCH 27, 2020

Let me assure you, from personal experience, and from helping many successful as well as struggling entrepreneurs, that starting a business is hard work, and doesn’t come with any of the benefits mentioned. You are tuned into others’ emotions and want to help people. You see success as making a difference in the world around you.

Entrepreneur 126

Entrepreneur Organization Customer Custom 126

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Tech Zulu Event

SEPTEMBER 23, 2013

The second annual USC Silicon Beach event, hosted by the four professional schools at USC, featured a pitch competition and a conference filled with informational panels and interviews. Startup Pitch Competition. Sellbot helps online sellers sell through multiple platforms. Bigelow stated, “AIM was a very similar contest.

USC 98

USC Cornerstone OnDemand Southern California Netflix 98

Startup Professionals Musings

SEPTEMBER 3, 2013

If your B2B contacts are frequenting other non-competitive local businesses, LBS data could point you to more lucrative business partnerships. Broadcast sponsorships and advertising. then you may want to consider potential sponsorships or advertising opportunities with that business or venue. Track the competition.

Competition 84

Competition Entertainment Advertising Social Media 84

Startup Professionals Musings

JULY 28, 2019

Lots of people are trying to help, with new twists on the age-old model of free-market capitalism that has driven businesses for the last 500 years. If your primary dream is to help the starving people around the world, or prevent global warming, you might consider a nonprofit, academic, on government role, rather be an entrepreneur.

Startup 93

Startup Entrepreneur Capital Examples 93

socalTECH

FEBRUARY 17, 2011

Earlier this week, Woodland Hills-based ReachLocal (www.reachlocal.com), which helps small and medium sized businesses place online ads, announced a deal to buy daily deals site DealOn.com. We want to partner with other people, and help them by solving the sourcing and distribution. It's definitely a different level of scale.

ReachLocal 249

ReachLocal Woodland Hills Acquisition Advertising 249