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Interview with Elizabeth Cholawsky, HG Data

socalTECH

That was in the support space, where we were doing outsourced technical services. For example, I'm working with Craig on a product in the online advertising space called Audience, which uses our data to basically display advertising, and make it much more effective and targeted.

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Decoding The Secret To Success In Subscription Businesses: Georg Richter, OceanX

socalTECH

But what they also did is figure out, is instead of talking about whether something is a good product, how it works, and how much it costs, they always have advertised how that product makes you feel. Of course, it has to be the right value, and convenient, and all these other things. That's not relevant here, though TV does work.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. John Wanamaker.

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

That is, of course, as long as what you are selling is the absolute best in your market.) As a last resort I outsourced and actually hired someone in India to remotely log into my computer during the night and correct all the errors from the scanned cards, which my in house team had processed earlier in the day. Friends and Family.

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Frank Addantes FounderBlog: Move Fast. Be Agile. Stay Focused.

Frank Addante

Outsourcing ► April (1) GoogleClick - Who owns your cash register? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. It can quickly move you off course. A BIG THANK YOU.

Startup 40
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Frank Addantes FounderBlog: Go Fast, but Don’t Hurry

Frank Addante

Outsourcing ► April (1) GoogleClick - Who owns your cash register? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. FounderBlog’s 1 Year Anniversary! A BIG THANK YOU.

Startup 40
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Frank Addantes FounderBlog: Inventing Stuff, Obviously Impossible?

Frank Addante

Outsourcing ► April (1) GoogleClick - Who owns your cash register? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. FounderBlog’s 1 Year Anniversary! A BIG THANK YOU.

Startup 40