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SteelHouse Hires New CTO, CMO

socalTECH

Los Angeles-based advertising software developer SteelHouse is in major executive expansion mode, saying late Monday that it has named Boris Bronshteyn as its Chief Technology Officer, and David U. Simon as its Chief Marketing Officer. It also has promoted Chris Innes to Chief Operating Officer.

CTO Hire 100
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Interview with Dave Fink and Jonathan Neddenriep, Postie

socalTECH

Is there a way you can make direct mail perform more like digital advertising channels? We spoke with Dave Fink , CEO and co-founder of Posite, and Jonathan Neddenriep , co-founder and CTO of the company, to learn more. Dave Fink: I was one of the original partners at Sciences, and Jonathan was CTO of the e-commerce staff.

CTO Hire 100
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Social Networking and Business Value

SoCal CTO

Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world? This Panel will explore issues such as: How can companies best utilize social networking media?

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Interview with Gabe Grifoni, Rufus Labs

socalTECH

Plus, they don't collect data, and use really old, limited software. I actually spent a decade working in advertising and marketing. How did you go from marketing and advertising to a hardware startup? What has been the most difficult part in making this happen, as a hardware startup? What's the next step for you?

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209
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How Chinese Startup Tradesparq Is Looking To Grow In SoCal

socalTECH

We''ll mostly be doing enterprise sales here, but also looking at the technology and design front, hiring better talent, taking design to a new level than maybe what we are in China. No knock on China, but with LA having the advertising agency we think we''ll be able to improve on the design side on our site. Everyone else is Chinese.

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Coincident.TV Is “CREATE”-ing Second Screen Transmedia Producers Out Of Everyone [Beta Invites]

Tech Zulu Event

Their product offerings can benefit business from different perspectives from the producer, to the advertiser, to the end user — they have covered it all flawlessly. Kaiser joined forces with Bruce Schwartz (Founder and CTO) to write an entirely new code language they called Interactive Television Markup Language (ITVML). Coincident.TV

Screening 109