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Thanks to socalTECH's Sponsors!

socalTECH

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Email us at info@socaltech.com. Advertisers. tech, new media, entertainment and consumer industries. socalTECH readers. 50% registration discount for friends of socalTECH.

SoCalTech 100
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CPMs Highest For Newspapers, Sports Sites

socalTECH

CPM, as well as email, with a CPM of $0.94. CPM, and entertainment sites at $4.75. of display ad impressions, followed by online portals at 19.6%, then entertainment sites, at 10.7% of display ad impressions, followed by online portals at 19.6%, then entertainment sites, at 10.7% of the total impressions.

Sites 185
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Thanks To Our Sponsors

socalTECH

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Advertisers. tech, new media, entertainment and consumer industries. socalTECH readers. Email us at info@socaltech.com. Southern California's high tech news and companies. They include: Sponsors. Silicon Valley Bank (www.svb.com).

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Interview with Matthias Galica, ShareSquare

socalTECH

For this morning's company profile, we thought we'd connect with ShareSquare (www.getsharesquare.com), a newly funded Los Angeles startup focused on QR barcodes -- 3D barcodes -- focused on musicians and entertainers. The objects we are focused on are out-of-home advertising. This was especially true in music and entertainment.

Startup 220
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Making A Sport Out of Shopping On Little Black Bag, With Dan Murillo

socalTECH

We caught up with Dan to hear about how the firm is going beyond online sales, and making shopping online for fashion as much entertainment as e-commerce. Dan Murillo: Little Black Back is what we call an entertainment shopping company. We think there is a new category of the e-commerce and shopping sector, the entertainment sector.

Commerce 153
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Interview with Andy Steuer, Punchcard

socalTECH

The best form of this right now is email, and even then, that's through a one-size-fits-all email. It was a portal, and partnered with ISPs so that those ISPs could generate ad revenue, and create stick entertainment for customers. That's currently very ineffective. After I met the team here at Idealab, we hit it off.

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Interview with Allison Dollar, SnapCuts

socalTECH

One way is to create your own, custom video clip which you can share via email, text message, or through a social networking site like Facebook. The rest of our team comes out of the film, television, streaming media, and startup world, mostly in the interactive entertainment world. Where are you in terms of launch?