article thumbnail

PaeDae Ties Into appMobi

socalTECH

Los Angeles-based mobile advertising startup PaeDae announced this morning that it has tied into Intel''s appMobi effort, which will allow Intel developers to integrate with its advertising platform. appMobi develops cross platform application development software for HTML5 and Javascript, and was acquired by Intel last year.

article thumbnail

OpenX Rolls Out Google AMP Compatibility

socalTECH

Pasadena-based programmatic advertising marketplace operator OpenX has rolled out compatibility with Google AMP, Google's effort at a highly optimized set of rules for mobile web pages, across its entire set of products, the companys aid Monday. READ MORE>>.

OpenX 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tealium Adds $35M to Expand Technology, Sharpen Customer Focus

Xconomy

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. For us, it’s never been about tags or Javascript. It’s been about data.

article thumbnail

GumGum Makes Images Profitable for Publishers

Tech Zulu Event

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. After Tanz had sold his pre-Instagram photo-sharing app called MoJungle, he was intrigued with notion of bringing advertising to photos, and had no idea if it was even possible.

article thumbnail

A Chat with Chris Tragos of Jetpack

socalTECH

Chris Tragos: Typically, with an advertising RFP, a campaign will come pre-loaded with a standard ad spot and creative. Our self service product right now is what we used to develop ads, but you have to know things like Javascript. The HTML5 platform that we use is also available as a self service tool to customers.

Buzznet 100
article thumbnail

What to Expect from Trending Web Design in 2016

Tech Zulu Event

Cinemagraphs has visual effects which bonds well with the social media, content producers and advertisers have started to recognise its power and should start to actively harness it. The introduction of live photos on latest mobile phones has lead to cinemagraphs coming into the forefront of designers minds. Interactive experiences.

article thumbnail

The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

A series of standards emerged known as “AJAX” (asynchronous javascript and xml) that gave the web-based designer much more control over the browser. Developers are now able to build apps in native languages such as Javascript or HTML5 that can run in multiple platforms. And that’s what happened. Apple had a store.

Web 355