Advertising SEM SEO Technical Review 
Both Sides of the Table
JANUARY 12, 2014
If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read. My argument is pretty simple. Rebelling is simply a form of snobbery.
Startup Professionals Musings
NOVEMBER 27, 2011
Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad.
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Startup Professionals Musings
OCTOBER 30, 2010
Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad.
InfoChachkie
DECEMBER 2, 2009
“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Such Search Engine Optimization (SEO) is modern-day snake oil. However, Search Engine Management (SEM) is not a “set and forget” exercise.
Both Sides of the Table
MARCH 25, 2016
Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. The perfect competitors are the ones where they unable to respond due to The Innovator’s Dilemma.
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