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Pricing Customer Acquisition Sunk Costs and More - Ten Recent Great Startup Posts

SoCal CTO

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. This post looks at the implementation details of HTML 5 video. Great stuff.

Pricing 150
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Angel Funding Advice

Both Sides of the Table

I recently wrote a post on angel financing covering the topic of convertible notes but I realized I was thinking about the issue more from investor perspective and a very narrow topic of how to price the round. This post is for those who want to raise angel money. At an angel round you can get away with no market validation.

Angel 291
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Girls Who Code Celebrates Graduates of First LA Summer Immersion Program

Tech.Co

Los Angeles Mayor Eric Garcetti will deliver the keynote address. The course embeds classrooms in technology companies and universities, and the girls learn everything from robotics to mobile development to computer languages such as HTML and CSS. The program was a success thanks in part to support from AT&T.

HTML 73
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How to Hunt Programmers for Your Startup - A Field Guide

SoCal CTO

Have you tested the concept with customers using paper? Have you signed some test customers? Don't try to hunting programmers until you've pushed this as far as you can on paper and get early customers. He had a few early customers ready to go. Have you done all you can on paper? Do you have wireframes?

Guide 349
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Interview with Rahul Sonnad, Geodelic

socalTECH

A few weeks ago, Rahul Sonnad --a serial entrepreneur who is best known for founding and selling thePlatform to Comcast--alternately confused and dazzled attendees at Twiistup, the Los Angeles tech conference, with a fake-stilted-Indian-immigrant and ukulele-singing-and-dancing studded pitch for his firm, Geodelic (www.geodelic.com).

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How to Hunt Programmers for Your Startup - A Field Guide

SoCal CTO

Have you tested the concept with customers using paper? Have you signed some test customers? Don't try to hunting programmers until you've pushed this as far as you can on paper and get early customers. He had a few early customers ready to go. Have you done all you can on paper? Do you have wireframes?

Guide 296
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AT&T Mobile App Hackathon | Superheroes & Geeks, Only in Hollywood!

Tech Zulu Event

On July 27, 2012 the AT&T Developer Program and Apigee produced the Mobile App Hackathon in Los Angeles, California. Developers were allowed to code in any language they were most comfortable with including Objective C, Java, Javascript, HTML, C #, Dot Net, and XNA.