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Customer Validation - 33 Great Articles

SoCal CTO

I’m going to take that thought out into the field and validate it with my customers." I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." Customer Validation 101. Either: "That’s interesting.

Customer 227
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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

Article first published as Steve Blank Discusses Origin And Future Of Lean Startup Movement on Technorati. free weekly Infochachkie articles! The Lean Startup approach dictates that successful customer development is an iterative process. Steve is also a Stanford Professor and noted marketing entrepreneur.

Startup 229
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ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

Located at the southeastern tip of the San Fernando Valley, the Los Angeles suburb counts its biggest employers as the adhesive manufacturer Avery Dennison; the Los Angeles industrial team for the real estate developer CBRE; the International House of Pancakes; Disney Consumer Products; DreamWorks Studios; Walt Disney Animation and Univision.

Glendale 271
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

This article originally appeared on Inc.com. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.”

Sales 393
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The Customer May Not Always Be Right, But You Had Better Listen Just The Same

Tech Zulu Event

These magazines are full of wonderful photos and articles depicting the “good life”. These two ads showed how disconnected from their customers these once industry leaders have become. Sadly this is just a single example of what is happening to thousand of companies that are not listening to their respective customers.

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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

Equity-Only CTO and Equity-Only Developers - SoCal CTO , November 1, 2010 I had a recent email dialog with the founder of a company looking for a CTO for their startup. Was it a Startup Founder Developer Gap ? No Business Plan Survives First Contact With A Customer – The 5.2 Your First Iteration of an Idea Will Be Wrong.

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Why The ‘Fail Fast’ Mantra Needs to Fail

Both Sides of the Table

If you’re interested in that topic I cover it in the article linked previously. I made a diversion in the article that I shouldn’t have taken. Research this market by doing market sizing, looking at existing products, talking to customers and deciding how you will make money. Paying customers.

Startup 308