Both Sides of the Table

JUNE 13, 2013

This article originally appeared on Inc.com. Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. question in sales.

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Sales Startup Resource Customer 393

SoCal CTO

OCTOBER 6, 2011

In both cases, the answer was that the founder would go to find other ideas, turn those into paper descriptions and validate it with customers. Customer Validation 101. The Fallacy of Customer Development Hubris Versus Humility: The $15 billion Difference Less is More, More or Less Yes, but who said they’d actually BUY the damn thing?

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Customer Custom CTO Coach Startup 227

TechCrunch LA

APRIL 12, 2018

Both programmers, the two reconnected after doing stints as custom developers during and after college, and then when they were developing tools for their families’ businesses as residential contractors in the Los Angeles suburb of Glendale.

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Glendale Los Angeles Startup Technical Review 271

Tech Zulu Event

NOVEMBER 6, 2012

These magazines are full of wonderful photos and articles depicting the “good life”. Both companies were spending big bucks to advertise yet the offer left me cold and I must not be alone in this as both companies have slumping sales. These two ads showed how disconnected from their customers these once industry leaders have become.

Customer 72

Customer Custom Blogging Startup 72

SoCal CTO

AUGUST 3, 2010

Since then, I have written many detailed articles exploring, evaluating, and identifying areas of improvement for real products — along the components that make up Quick-UX. Ashley co-wrote a recent Newsweek article titled “Forget Brainstorming.&# Customer Validation needs to have the CEO actively involved. About Quick-UX.

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