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Customer Validation - 33 Great Articles

SoCal CTO

In both cases, the answer was that the founder would go to find other ideas, turn those into paper descriptions and validate it with customers. Customer Validation 101. The Fallacy of Customer Development Hubris Versus Humility: The $15 billion Difference Less is More, More or Less Yes, but who said they’d actually BUY the damn thing?

Customer 227
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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

Article first published as Steve Blank Discusses Origin And Future Of Lean Startup Movement on Technorati. free weekly Infochachkie articles! The Lean Startup approach dictates that successful customer development is an iterative process. Steve is also a Stanford Professor and noted marketing entrepreneur.

Startup 229
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ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

Both programmers, the two reconnected after doing stints as custom developers during and after college, and then when they were developing tools for their families’ businesses as residential contractors in the Los Angeles suburb of Glendale.

Glendale 271
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

This article originally appeared on Inc.com. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.”

Sales 393
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Why The ‘Fail Fast’ Mantra Needs to Fail

Both Sides of the Table

If you’re interested in that topic I cover it in the article linked previously. I made a diversion in the article that I shouldn’t have taken. Why fail fast is wrong, irresponsible, unethical and heartless : I’ve read all of the fail fast, fail cheap articles. This is wrong.

Startup 308
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The Customer May Not Always Be Right, But You Had Better Listen Just The Same

Tech Zulu Event

These magazines are full of wonderful photos and articles depicting the “good life”. But I digress. To get to my point the waiting room is full of great magazines that I personally don’t subscribe to, but love to read. Even the ads are attractive in these types of publications. And that was what had caught my attention.

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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

The Ultimate Combination of Startup Business Development Methods - ArcticStartup , November 16, 2010 I've been a huge fan of Steven Blank's Customer Development methodology for a long time. Your First Iteration of an Idea Will Be Wrong. think his slides are great (and by far much easier on the eye then mine.). What went wrong?