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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). I’m sure you’ve heard the meme that “email is dead” – if fact if you Google it you’ll find a long list of articles that will mislead you. Google knows it. THE FULL STORY.

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An Enchanting Conversation With Guy Kawasaki

InfoChachkie

I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. free weekly Infochachkie articles! When I wrote Enchantment, I knew that the social media would be wrong – if I were to write either of the books today, I would have a whole section on Google+. People shouldn’t take themselves so serious.

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What Startups Can Learn About PR and Crisis Management

Both Sides of the Table

The short article in Fast Company is here if you’d like to read it. Journalists write stories that have an appeal to readers whether the accusations have merit or not. The story was controversial enough that it created follow-on articles. Good PR will help you punch above your weigh class. Don’t do it.

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Venture Outlook 2016

Both Sides of the Table

On the one hand innovation is clearly at an all time high unleashed by smart phones, fast telecom networks, social networks that spread commerce and the fact that we are all one click away from buying things on Amazon, Apple, Google or PayPal. The cycle before that was Google, Salesforce and LinkedIn, amongst others. Are LPs to blame?