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Entrepreneurs Should Forget ROI And Focus On Return On Life – The New Measure Of Wealth

InfoChachkie

A version of this article previously appeared on Forbes. According to Tige Young, Founder and CEO of Tui Tai Expeditions , entrepreneurs should de-emphasize ROI and focus on a more accurate measure of wealth, Return On Life. In the resulting article , I describe Tige''s deft handling of online trolls via the deft use of social media.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

free weekly Infochachkie articles! This automated coupling of intent and content results in uber-relevancy and ultimately enhances marketers’ ROI. Not surprisingly, marketers are responding to DataPop’s ability to significantly enhance the ROI of their online campaigns. Share and Enjoy.

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