Remove Blogging Remove Companies Remove CPC Remove SEO
article thumbnail

Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).

article thumbnail

Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC). Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products.

SEM 90
article thumbnail

Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Such Search Engine Optimization (SEO) is modern-day snake oil. Cost Per Click (CPC) or Download (CPD) – As the name implies, advertisers pay only for clicks on its advertisements or when a user downloads its software, case study or whitepaper. He is also the author of an award-winning entrepreneurial blog infoChachkie.com.

Customer 164