Remove Blogging Remove Customer Remove Social Media Remove Yammer
article thumbnail

Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. Sometimes I make a blog entry. I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. A negative customer acquisition cost! Love the minis!

article thumbnail

Social Networking and Business Value

SoCal CTO

Individuals use social networking sites such as LinkedIn and Plaxo as career-advancing tools, even more useful in a down economy. Corporations increasingly see social media as a key PR, communications and marketing medium. He has performed this role since the company’s inception after Yammer was spun-out of Geni Inc. (a

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

To the Moon!

Eric Greenspan

It’s a fun company, but customer acquisition is the biggest challenge we face. We have 34,000 customers already, but we need more more more. Throughout the day, I typically refresh our new customer tracking to see how many new customers have been booked for the day. Pretty cool day. I think she gets that.

Blogging 100
article thumbnail

Happy Anniversary Make It Work – 8 Years Today!

Eric Greenspan

From TweetDeck to Yammer, WordPress to Twitter, Google Adwords to Yahoo Search, Facebook to LinkedIn, throw in a little AllTop, MyYahoo, Outlook, Powerpoint, Quicken (had to pay some bills)…my head is spinning. Also, as you know, I launched my blog along with the rest of my team. You can read their blogs on my links.

article thumbnail

Happy Anniversary Make It Work – 8 Years Today!

Eric Greenspan

From TweetDeck to Yammer, WordPress to Twitter, Google Adwords to Yahoo Search, Facebook to LinkedIn, throw in a little AllTop, MyYahoo, Outlook, Powerpoint, Quicken (had to pay some bills)…my head is spinning. Also, as you know, I launched my blog along with the rest of my team. You can read their blogs on my links.

article thumbnail

6 Tips for Building Relationships with Journalists

Both Sides of the Table

It got me thinking, which for me is always the sign of a good blog post. If you’re Yammer , Mint or RedBeacon (all winners) you’re knighted with wonderful coverage. Use the fact that you were on an anointed list to build credibility when you eventually approach journalists (and VC’s, customers, employees).

Tips 307
article thumbnail

How will you ride the next wave?

Berkonomics

We collaborate using Zoom, Teams, Salesforce, Yammer, Skype, GoToMeeting, Fuze and hundreds of other tools not available to the last generation of whiteboard, personal meeting or teleconference users. We will enable segmentation of the population to produce customized messages and actions. This is big business.

Mobile 156