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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. Sometimes I make a blog entry. A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. Our new customer acquisition has grown and our costs have plummeted. Just found the title of my post.

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Social Networking and Business Value

SoCal CTO

David Schwartz, Vice President, Corporate Development of Yammer David Schwartz is the Vice President, Corporate Development, at Yammer Inc., He has performed this role since the company’s inception after Yammer was spun-out of Geni Inc. (a a social networking site for families), where the Yammer technology was developed.

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To the Moon!

Eric Greenspan

It’s a fun company, but customer acquisition is the biggest challenge we face. We have 34,000 customers already, but we need more more more. Throughout the day, I typically refresh our new customer tracking to see how many new customers have been booked for the day. I think she gets that.

Blogging 100
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This Week in Venture Capital – Episode 3

Both Sides of the Table

Finally, a lot of people asking me about typos on my blog. Assistly “Multi-channel customer support and management service&# – this is another industry I love and I specifically love the team at Assistly. They have done 3 startups in the customer support space and one that wasn’t. Enter Xobni. It sucked.

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Happy Anniversary Make It Work – 8 Years Today!

Eric Greenspan

From TweetDeck to Yammer, WordPress to Twitter, Google Adwords to Yahoo Search, Facebook to LinkedIn, throw in a little AllTop, MyYahoo, Outlook, Powerpoint, Quicken (had to pay some bills)…my head is spinning. Also, as you know, I launched my blog along with the rest of my team. You can read their blogs on my links.

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Happy Anniversary Make It Work – 8 Years Today!

Eric Greenspan

From TweetDeck to Yammer, WordPress to Twitter, Google Adwords to Yahoo Search, Facebook to LinkedIn, throw in a little AllTop, MyYahoo, Outlook, Powerpoint, Quicken (had to pay some bills)…my head is spinning. Also, as you know, I launched my blog along with the rest of my team. You can read their blogs on my links.

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What Makes an Entrepreneur (3/11) – Ability to Pivot

Both Sides of the Table

But then your customes start using your products, your competitors come out with new offerings and your business partners decide to launch a similar product rather than working with you. Seemic (now a Twitter client) was originally a video blogging platform. Geni.com beget Yammer. I could go on and on. I had seen enough.