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Both Sides of the Table
MARCH 14, 2013
Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?
Both Sides of the Table
MARCH 11, 2016
Let me just put this more clearly for you up front – the vast majority of the Internet is used for porn so every product has this use but you probably just don’t know about it: YouTube, Tumblr, Facebook, FaceTime, Skype and of course be very careful on Google Search without “safe mode” on.
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Startup Professionals Musings
MAY 15, 2013
Great startups are getting ahead of the game with “anticipatory customer service,” like providing smart phone access to product and account data to head off complaints. Here are seven rules derived from his insights to start your thinking: Customers expect a choice of channels. Respect your customer’s view of usability.
Startup Professionals Musings
MARCH 11, 2013
If you aren’t so sure, need something fast, or need to keep your costs low, then an LLC is the best legal and taxable entity to facilitate your startup. Here are the key steps: Form the simplest legal entity early to cover your efforts. Now would be a good time to see your lawyer or accountant if you need more details.
Startup Professionals Musings
JUNE 2, 2011
With a bank account full of someone else's money, it's hard not to feel flush with cash and have a false sense of security. An inflated sense of financial well-being can result in sloppy budgeting and accounting as you write checks here and there without pause. Your mortgage and grocery bill depend on it.
Both Sides of the Table
OCTOBER 29, 2009
Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. People rightly recognize that comments on blogs are just a form of a stream and thus the growth of open commenting platforms like Disqus and IntenseDebate. Then came blogs.
Tech Zulu Event
OCTOBER 17, 2012
What are your backgrounds? We have a great variety of skills in the team from Media, Marketing, Operations, Retail – all very focus on customer service, highlighting a product or brand in the best way for the least amount of money. What is your business model? When we heard the name – it just made sense.
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