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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

I said, ''Hey, listen were going to start writing this newsletter and it''s going to highlight our trials and tribulations, our failures and our successes. The opening paragraphs of that first newsletter are indicative of the captivating and accessible writing style, which eventually cultivated a huge audience. blogging, in a sense.

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Guerilla Marketing, Brad Feld Style

InfoChachkie

<iframe width="560" height="315" src="[link] frameborder="0" allowfullscreen></iframe> The catalyst for Brad’s evolving view of marketing was THIS blog entry by Chris Moody in which he pointed out that much of Foundry Group’s thought leadership efforts are essentially a form of guerilla marketing. Write Your Own Playbook.

Marketing 233
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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. This is a post to help you figure out why you should write and what you should talk about.

Blogging 373
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Brad Feld Drops Knowledge. Here’s What He Said …

Both Sides of the Table

Huge thank you to Steve De Long for the write up. Brad on blogging. How did you start blogging? “My RSS was something that had appeared.” “….I We have a theme we call Protocol, which are technology protocols and markets built around technology protocols like SMTP for email and RSS. Was it David Cohen’ Idea?

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Some Thoughts on Twitter as a Micro-Blogging Tool

Both Sides of the Table

1/ Twitter started off positioned as a micro-blogging platform but in the end became more of an RSS reader. It forces clarity of writing & discrete ideas. 4/ Each point you make in a Tweetstorm in a way has to be its own independent idea to be truly effective. I faced the wrath of the community.

Blogging 150
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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

Why Every Entrepreneur Should Write and 9 Tips To Get Started - OnStartups , September 27, 2010 "The best part of blogging is the people you will meet"- Hugh MacLeod repeating wisdom from Loic Lemeur to me at the Big Pink at 2 am in South Beach after the Future of Web Apps 2008. Why You Should Write. Kanye West.

Startup 191