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Guerilla Marketing, Brad Feld Style

InfoChachkie

Rejecting the paint-by-numbers approach to corporate communications deployed by most marketing executives, Brad has embraced unconventional guerilla marketing tactics to help establish his venture capital firm, Foundry Group, as a thought leader in early-stage tech investing. companies should… focus on building amazing products.

Marketing 233
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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

Consistent with the statistics cited in Why Entrepreneurs Hate (Most) MBAs , the large majority of John and Kyle''s classmates accepted positions at investment banks and consulting firms upon graduation. blogging, in a sense. If we had a blogging platform then, we would have been blogging. And it was really kinda.

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6 Steps To Raising Venture Capital – Hint: Preparation Matters More Than Your Pitch

InfoChachkie

Subscribe to their blog. Send them a private message via Twitter or Quora that contains a compelling link relevant to their investment focus. Based on your research from Step 1, you should be able to communicate meaningful and insightful comments regarding the partners’ tweets, blog content, etc. The keyword here is authentic.

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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

This blog post originally appeared in serialized form here on TechCrunch. If you came here via a direct link you might want to check out the more detailed full version on my blog, which is here. asymmetry, real-time, curated RSS / link-sharing]. Suddenly we were all creating blogs on Blogger.com, Typepad & WordPress.

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Advice for CTO Founders: Don't Let Business Kill the Business

SoCal Delicious

tries to expand beyond Twitter roots Blogs Im Reading Andrew Corn Barry Ritholtz Fred Wilson FT Alphaville Howard Lindzon Marc Andreessen Michelle Leder Paul Graham Paul Kedrosky Trader Mike Active Investments AdCopy AdSafe Alphacet Beacon Trust Company bit.ly So my advice to CTO / Founders? So my advice to CTO / Founders?

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

This blog post originally appeared in serialized form here on TechCrunch. asymmetry, real-time, curated RSS / link-sharing]. Suddenly we were all creating blogs on Blogger.com, Typepad & WordPress. We started uploading images of ourselves to our blogs. But the masses didn’t want to blog.