InfoChachkie

MARCH 9, 2015

Freemium business models are popular because they allow startups to quickly drive user adoption. The freemium approach offers users access to online solutions at no charge. Ways To Make Freemium Users Pay. Limit Utility – An effective way to encourage freemium users to pay is to denude the value prop of your gratis service.

Technical Support 100

Technical Support Customer Custom Demand 100

Both Sides of the Table

MARCH 3, 2013

Let me start by saying that Clayton is one of the most influential people on my thoughts about markets that led to both the concept behind my first startup and my main theses in investing. ” But I pointed out a professor at HBS ( Tom Eisenmann ) who teaches a course where blogs are a part of the classroom reading material.

Venture Capital 403

Venture Capital Education Offshore Outsource Development 403

Both Sides of the Table

MARCH 23, 2015

My goal in the interview overall was to capture more of the personal side of Fred since so much of his investment thesis and portfolio work already comes out in his blog. Fred has of course been a public mentor to us all with his market-defining terminology that he popularized including “freemium” and “mobile first.”

Venture Capital 150

Venture Capital Startup Writing Blogging 150

InfoChachkie

JUNE 16, 2011

It became clear that the people with scale are famous people, so we set about building a network of influential people so when a marketer says, ‘I am looking to reach moms on Twitter’, we can match them with a couple of dozen celebrities and say ‘All of these women reach moms on Twitter.’”.

Social Media 252

Social Media Platform Media Networking 252

Startup Professionals Musings

NOVEMBER 14, 2015

Especially for free or freemium products, the rate of new signups is critical. Disregard that initial surge that might have come from early adopters or a huge initial marketing effort. It’s never too early to build relationships with industry analysts, influential blogs and the media.

Acquisition 100

Acquisition Entrepreneur Customer Custom 100

SoCal CTO

MARCH 1, 2010

This relates to another great post Freemium Founders: Start Charging for Things Today! Sunk Costs: An invisible, pervasive peril - A Smart Bear: Startups and Marketing for Geeks , February 15, 2010 I literally had this conversation yesterday with a startup. where Tony Wright suggests charging right now. Good stuff from Jason.

Pricing 150

Pricing Acquisition Customer Custom 150

socalTECH

JUNE 1, 2012

We had gone our ways, and after we left UpSellit and were golfing, we decided that instead of being part of a lifestyle business we wanted to start our own, and help local businesses market themselves. There's an awful lot of check-in sites out there. Why would someone want to use your site? Michael Wong: The big reason is really cash.

CTO Coach 223

CTO Coach Startup Mobile Artificial Inteligence 223