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8 Tips For Startups Preparing For The Media Spotlight

Startup Professionals Musings

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Even practical issues, like understanding reporter deadlines, and your own editing rights, are critical. Social media includes blogs, social networks, and video-sharing sites.

Media 118
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Should Startups Announce Their Funding?

Both Sides of the Table

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. I will add to this as I write more in the coming weeks on the topic. Is Funding a Worthy Announcement? The short answer is yes, absolutely.

Startup 355
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Why Your Marketing Campaign Sucks

Both Sides of the Table

.” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. Do I have an “angle” from which to write the story (first company to do X, company does biggest X, consumer behavior is doing X)? I am a VC. I hand out money. How differentiated is that?

Marketing 389
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Start With a Business Blog as Your Website

Startup Professionals Musings

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Leverage blog content.

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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

Tracy studied SEOMoz and several other online sources of SEO tips. Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers.

Startup 363
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8 Ways To Ensure That Your Website Is Winning For You

Startup Professionals Musings

Their insights are based on their experience optimizing websites for hundreds of clients in 34 countries, and they provide many practical tips on how to easily double your own website conversion rate or more, including the following: Content must be written well, user-friendly, and credible. Usability problems kill conversions.

SEO 53
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Business Development Advice (for the online world)

Jason Nazar

10 Tips for Better BD. Seeing how you might work together is infinitely more impactful that trying to describe in text, even if you did write the best 6 th grade book reports. The tenth tip makes your better BD last. . Embed this article on your website or blog with Docstoc. 10 Tips for Better BD