Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his classic book. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

APRIL 4, 2020

If you are seriously looking to start the next billion-dollar startup, you need to get beyond the realm of enhancing a current solution. But we all know that these are not solutions by themselves, but require integration into an innovative framework to solve real customer problems. Be forever curious and optimistic.

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

APRIL 7, 2021

My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

SEPTEMBER 29, 2022

Every business leader I know is overloaded with data these days, with a wealth of new business tools, social media channels, and countless emails and text messages. I was happy to see some practical guidance on this issue in a new book, “ Thriving on Overload ,” by Ross Dawson. I suggest visual frameworks you can create today.

Framework 119

Framework Artificial Inteligence Social Media Media 119

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

JUNE 29, 2022

I see a good discussion of the relevant strengths and issues in a new book, “ The Unfair Advantage ,” by Ash Ali and Hasan Kubba. These authors speak from their own wealth of experience in creating and growing technology startups, marketing, and fundraising. Intelligence and insight: book and street smarts.

Help 130

Help Mentor Paramount Technical Review 130

Startup Professionals Musings

JULY 17, 2021

For insight, I recommend the details provided in the classic book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. Although the authors focus has been on large organizations, I believe concepts are even more relevant to entrepreneurs and startups.

Framework 153

Framework Product Entrepreneur Social Media 153

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

JUNE 15, 2016

Digital marketing is the cost-effective place to start, utilizing the internet, mobile phones, display advertising, and other digital mediums. The challenge is where to put those limited resources of every startup, to get the biggest return for your investment. Encourage ongoing social media customer conversations.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

MAY 4, 2016

In my view, starting a new business has never been easier, and according to reports from the Kaufmann Foundation , the numbers are finally here to show it. The number of startups rose in 2015 for the first time in five years, with the largest year-over-year increase in two decades. Establishing your brand with interactive social media.

Startup 61

Startup Social Media News Tool 61

Startup Professionals Musings

AUGUST 21, 2013

My perspective on this role is outlined in the book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Startup 94

Startup Social Media Entrepreneur Framework 94

Startup Professionals Musings

DECEMBER 22, 2018

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This process works well in today’s extremely flat and non-hierarchical startup organizations. Centralized. Democratic.

Software Review 92

Software Review Social Media Social Network Technical Review 92

Startup Professionals Musings

OCTOBER 8, 2010

Charlene Li, in her latest book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This process works well in today’s extremely flat and non-hierarchical startup organizations. Centralized.

Social Media 89

Social Media Startup Software Review Social Network 89

Startup Professionals Musings

MAY 19, 2013

Charlene Li, in her book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Social technology tools now allow this process to be done quickly and less chaotically, with tremendous buy-in from everyone affected.

Social Media 102

Social Media Entrepreneur Software Review Social Network 102

Tech.Co

MARCH 1, 2018

And while that cliché has been said about everything in the Lone Star state for years, it rings particularly true for the hottest startups showcasing their big innovations at SXSW Startup Night 2018 presented by the Kauffman Foundation and TechCo. If the user shares the add on social media, they earn an extra $.25.

Startup 79

Startup Mentor Platform Help 79

Startup Professionals Musings

NOVEMBER 23, 2016

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This process works well in today’s extremely flat and non-hierarchical startup organizations. Centralized. Democratic.

Software Review 90

Software Review Social Media Social Network Technical Review 90

Startup Professionals Musings

JULY 24, 2012

The details of this role are outlined in a new book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Entrepreneur 93

Entrepreneur Social Media Startup Framework 93

Startup Professionals Musings

JANUARY 2, 2015

For insight, I recommend the details provided in a new book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. Although the authors focus has been on large organizations, I believe concepts are even more relevant to entrepreneurs and startups. That’s extraordinary productivity.

Product 111

Product Entrepreneur Framework Social Media 111

socalTECH

APRIL 24, 2015

In the age of the smartphone and social sharing, San Diego-based ScoreStream (www.scorestream.com) thinks it has figured out how to tap into that new world, and connect all that social activity with the media. We caught up with serial entrepreneur Derrick Oien , who is CEO of the company, to learn more. I was at MP3.com,

Media 100

Media Startup Avalon Social Media 100

socalTECH

APRIL 24, 2015

In the age of the smartphone and social sharing, San Diego-based SportStream (www.sportstream.com) thinks it has figured out how to tap into that new world, and connect all that social activity with the media. We caught up with serial entrepreneur Derrick Oien , who is CEO of the company, to learn more. I was at MP3.com,

Media 100

Media Startup Avalon Social Media 100

Startup Professionals Musings

APRIL 17, 2012

Charlene Li, in her recent book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This process works well in today’s extremely flat and non-hierarchical startup organizations. Centralized.

Entrepreneur 97

Entrepreneur Social Network Software Review Social Media 97

Startup Professionals Musings

JANUARY 3, 2016

For insight, I recommend the details provided in a recent book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. Although the authors focus has been on large organizations, I believe concepts are even more relevant to entrepreneurs and startups.

Product 60

Product Entrepreneur Framework Social Media 60

Both Sides of the Table

DECEMBER 19, 2011

He argues for a world he calls POSO (post social) in which we will only use social applications which drastically cut down our time involvement and/or increase our productivity. Social media will be pervasive in the enterprise and is primarily driving by customer interactions. Sound familiar? It was wonderful.

Web 355

Web HTML Mobile Social Network 355

Both Sides of the Table

JANUARY 17, 2011

This applies equally to VCs, startups & big company executives. One of the books that first made me aware of the “creative brain&# was “ Drawing on the Right Side of the Brain &# by Betty Edwards. All are known creativity drivers and are covered in the book mentioned above. For others they swear by music.

Writing 356

Writing Startup Ideas Summary 356